With #Define Beauty Nowness takes a look at the different definitions artists give to beauty and reminds me why this is one of my favourite websites. During 5 weeks, Nowness will release a new film every week on their blog. In this serie of 5 short movies, film makers reflect on beauty and beauty ideals, perfection and imperfection, and what makes it all real to them.
Director Saam Farahmand was granted the honour to kick off the series. He took this chance to take on the body hair debate with his movie: Les Fleurs, in which he lets a naked woman gradually transform from the hairless ideal image society has of a naked body to a more natural state.
Part 2 of the #DefineBeauty series took on the prejudice that falls upon plastic surgery and other forms of body enhancement. Director Clara Cullen sees plastic surgery as a form of art, which inspired the title of her short movie: Beauty Is A Form Of Genius. She found inspiration for her film in her home town of Buenos Aires. The women in her film all depict the Argentinian beauty prototype. For the story of her film she teamed up with novelist Maxine Swann. They constructed a film based on four stories that combines motives that vary from vanity to insecurity. You can click on the link below to watch the movie in HD.
Don’t forget to check out the next part of the #DefineBeauty series, A Maximum Illusion: Creme Caramel, that will be launched on Nowness.com May 20th.